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Tracking and Measurement

Google Analytics
  1. How To Guide
  2. Others
  3. WooCommerce

Setting Up Ecommerce goals in Google Analytics

Ecommerce is an ever-changing dynamic industry that is driven by dynamic factors such as market trends and customer behavior. Therefore, to keep the business up, getting insights and taking informed decisions are necessary.  This demands studying your traffic sources and the pages customers engage more with. Ultimately, understanding what drives conversions on your online store […]
Written by Subha Baburaj July 27, 2021May 22, 2022
Track eCommerce marketing activities
  1. How To Guide
  2. Mobile App Marketing

How to track your eCommerce marketing activities

ECommerce marketing activities, organically, increases as your store grows to process a higher volume of orders. It is then, you should focus on the metrices to find out which of your marketing strategies are bringing you results. Let’s start discussing from elementary details on what eCommerce marketing is and what it means to a business. […]
Written by Subha Baburaj January 19, 2021July 13, 2021